Post-Covid Era Brings A New Style Of Export Management


It is no secret that the past year and a half has brought on multiple changes to both our daily lives and business plans.  

But not every change is for the negative.  

We have used this change as an opportunity to prove that sustainable growth is not just a possibility. YEM as a whole has adapted, changed, and grown during this challenging time that led many others to reassess their business strategies. 

We like to take a look at some of the markets that are growing rapidly in the present, and more importantly, how this growth is expected to increase in the future. 

APAC’s growing markets 

There are numerous studies and market surveys that agree that APAC in general is a fast-growing market.  

We focus on some examples of the forecasted growth related to the key segments we cover, including video analytics, which is anticipated to multiply at a CAGR of 19.5% throughout 2021-2028, and the AI market, which is expected to rise at a CAGR of 41.60% over the forecast period of 2019-2027, and the APAC cyber security market, which is expected to register a CAGR of 18.3%, during the period of 2020-2025. 

YEM has made the best of this challenging new scenario, and in the past two years, our client portfolio has risen by 35%, This is a testament of the great job we continually do at taking the ever-increasing interest companies worldwide have in investing within SEA and turn it into an easily achievable reality for them. 

YEM’s differentiator 

Our resourcefulness always took a positive view on the bans on international travel. We have extended their presence and now have offices in Vietnam, Indonesia, Thailand, and the Philippines, all managed from our Singapore HQ. These new regional offices also serve to manage operations in Laos, Cambodia, Myanmar, and Brunei. This expansion was also accompanied by a rapid growth of our sales team, which has doubled its size since 2019. 

YEM’s value proposition in this post-Covid-19 world is centred around local presence: local executives carrying out local, in-person meetings with clients in their own languages at their best convenience. We aim is to empower in-house Export Managers and connect them with a whole network of distributors and system integrators throughout Southeast Asia. 

“The best way to explain what we do is to say that we put our own Resident and Regional Sales Managers at your company’s service; our goal is to see you thrive in a new market and we assist you every step of the way,” concludes our CEO and Founder, Franco Pesci.